Glamour’s Women to Watch series spotlights women who are redefining what it means to be an influencer. Yes, they have “personal brands” and rapidly growing social followings—but in some way, each of these women is pushing the boundaries of what an influencer should look like, act like, or stand for. Their very presence is broadening the scope, which gives them the space to have actual influence: These women are changing conversations, dictating trends, and creating style. And they’re just getting started.
Every day more than a million people log in to Design Home, an interior design game that allows users to decorate virtual homes using real-life pieces from brands like Joybird, West Elm, and Williams-Sonoma. And if you’re one them, you might feel a slight thrill when you hear the name Kathy Kuo Home.
“People definitely recognize me now,” Kuo tells me. The interior and industrial designer opened her